Rebiome is a new skincare concept based on science and made with natural ingredients only - developed by Pauline Hellmann. Made to rebuild your skin and bring it back to its natural state with Pre- and Probiotic complexes.
Brief
As the concept was brand new, we needed to create everything from scratch. Bessermachen was asked to make the new brand platform, name, product naming, the physical packaging, identity, packaging design and communication concept.
Solution
Bessermachen developed a brand platform for Rebiome where science meets nature. The focus of the design was to empower the functional aspect of the skincare products and what they do for the skin. We did this by visually being close to nature and by turning the surface of leaves into a symbol for the skin. In combination with a pharmaceutical approach of showing ingredients, the packaging gained a serious yet natural look.